70-381: Marketing I
An introduction to the nature and fundamentals of the marketing activity. Topics include an analysis of the economic factors influencing buyer behavior, marketing research, market segmentation, development of marketing programs (new product, price, advertising and distribution decisions), and international marketing.
| Lec | MW | 01:30 pm - 02:20 pm | IA SIM AU | Vosgerau |
| A | F | 01:30 pm - 02:20 pm | IA SIM AU | Instructor TBA |
| B | F | 01:30 pm - 02:20 pm | WEH 5302 | Instructor TBA |
| C | F | 01:30 pm - 02:20 pm | SH 214 | Instructor TBA |